Blogging, Schmogging, What’s it all About?

by Linda Price-Kleczkowski

I figured since I’m the administrator of the website I should also be the first guinea pig. So I’m going through the process of becoming a guest author on the In Print blog. Hopefully, by doing this, I will be able to walk you through the process when you decide to become a guest author yourself.

If you’re wondering what all the fuss is about concerning blogging and guest blogging, I will tell you from personal experience that it is very helpful to have online content to refer to if you are looking for almost any kind of writing job in today’s market.

I am a freelance technical writer and for the last three years I have been comfortably busy with a couple of long term projects. Unfortunately, for me anyway, those long term projects came to an end last October, so I have been scrambling to find more work to fill my days and my wallet. What I have been running into, however, are potential employers/clients who not only want to see a resume (that’s a given), but they want links to online writing samples. Acceptable writing sample links can be things written on your own website, articles written for e-zines, online web content, or… wait for it… blog posts!

Whether you have your own blog or you’re a regular guest author or commenter on other blogs; it all counts. If you are working on building a social media platform or a brand for yourself as a writer, then becoming a guest author has an added benefit. The more often you can link your website or blog to other sources online, the more traffic you can attract to your own site. It’s kind of like the old complaint about gossip: you tell two friends, then they each tell two friends, who, in turn, tell two more friends… well, you get the picture. But unlike gossip, this is a good kind of word spreading. It’s a way to build your reputation as a writer.

Anyway, the point of this post is to encourage you, as a member of In Print, to start to claim your online presence as a writer. Become a guest author. Try it out. No one is saying you have to contribute every day or even every week. Give it a shot.  What have you got to lose?  You owe it to yourself as a writer.